Nvidia is testing a new idea to give people a chance to buy an RTX 4090 with a ‘Verified Priority Access’ system which means you can avoid the pain of having to keep an eye on inventory online (though don’t forget, we do the hard work for you in this regard with our fully updated guide to the stock RTX 4090 available).
At the moment, this is just a test program, and it’s one that comes with a somewhat controversial gotcha, at least for some people – the need to have Nvidia’s GeForce Experience (GFE) package installed (more on that later).
Those with GFE in their PC and an Nvidia graphics card – a GTX 10 Series, GTX 16 Series, or RTX 2000 or RTX 3000 GPU – have a chance to get a priority invite that contains a link to a reseller where they can purchase an RTX 4090 Founders Edition right there. (Note that this is still “while supplies last.”)
Nvidia published (opens in new tab) to tell us about the scheme (how VideoCardz (opens in new tab) noticed), stating that: “We know that it is often a challenge to buy a new product close to the release date for various reasons. Today, we’re testing a program we call Priority Verified Access – which will give a limited number of GeForce gamers and creators the opportunity to purchase a GeForce RTX 4090 Founders Edition graphics card.
“Guest users receive a notification in the GeForce Experience app that generates a unique URL – connecting guests to a Founders Edition partner in select regions. Tests for verified priority access currently include: Best Buy (United States), Scan (United Kingdom), NBB (Germany and Netherlands) and LDLC (France, Italy and Spain).”
So as you can see, in addition to having the GFE installed, the other caveat here is that only a few regions are involved in this testing scheme right now.
Analysis: A somewhat divisive idea? And how does he choose the lucky buyers anyway?
This is causing a bit of controversy in some quarters, as you can imagine. For starters, some gamers (or even content creators) are not at all interested in the GFE, believing it to be useless bloat and, in fact, not wanting to create an account with Nvidia to run it. They prefer to simply have a simple install of the Nvidia graphics driver.
These folks obviously don’t stand a chance of a priority invite and aren’t too happy with the theory that this is a practical way for Nvidia to increase the number of GFE installs.
There’s a degree of irritation, then, why Nvidia can’t just set up a simple queue system for the RTX 4090 Founders Edition (as seen elsewhere in the past).
That said, the backlash is very much in the minority, and there are more people questioning how the Verified Priority Access scheme actually works, than are shaking their fists at Team Green and demanding that it be abandoned. (Remember, it’s just a test at this point, so Nvidia is still testing the waters effectively).
Questions include whether there is any rhyme or reason as to who is selected among GFE users to receive an invite, with no real conclusions being drawn from this. We know you must have one of the aforementioned Nvidia GPUs (so anything from the GTX 900 series or earlier is no good), and besides that, there’s something else to do if you want to get an invite. Make sure your offers are enabled in GFE (in your personal information there is an option to receive offers and if this is not activated then obviously you will not receive any).
People have even theorized that it helps to update to the latest Nvidia driver, so there is that possibility too. This new driver adds RTX 4090 support, so we think there’s some logic to this idea, in a way.
Most likely, though, this selection process is entirely random, or perhaps that and also partially based on whether the specified retail stores local to any user actually have remaining stock of Lovelace’s main GPU.